Managed outbound pricing

Email campaign work starts at $8,000 per month, month to month. The base engagement covers the managed workflow that turns GTM context into reviewed campaigns: strategy, research, generation, preflight review, launch coordination, and post-launch analysis.

Month to month means no annual lock-in. That makes the engagement useful for teams that want to validate the motion before committing to a longer relationship or scaling spend and headcount.

The base motion is the work that has to happen every campaign, regardless of channel mix.

1. 01 Campaign strategy and hypothesis framing per experiment
2. 02 Per-prospect research using LinkedIn, web, and CRM context
3. 03 Persona matching and qualification logic for the target audience
4. 04 Sequence drafting with explicit hypotheses per variant
5. 05 Preflight review of targeting, copy, claims, and deliverability
6. 06 Launch coordination and sending workflow management
7. 07 Post-launch analysis of reply quality and the next experiment to run

Add-ons are not bundled by default because not every motion needs them. They get added when the campaign strategy calls for them.

1. 01 LinkedIn outreach managed alongside email
2. 02 Signal-triggered campaigns based on company or contact events
3. 03 Custom enrichment beyond the default research stack
4. 04 Deeper CRM integration or bespoke reporting requirements
5. 05 Multi-channel orchestration across email, LinkedIn, and other channels
6. 06 Custom workflow work that goes beyond the standard managed motion

Price moves with scope, not with promises of meetings booked. The variables below are the ones that usually shift an engagement up from the starting point.

1. 01 Channel mix: email-only vs email plus LinkedIn vs multi-channel orchestration
2. 02 Volume tier: number of contacts in research and review per month
3. 03 Enrichment depth: standard research vs custom signals and data sources
4. 04 Integration depth: simple CRM handoff vs bespoke workflows or reporting
5. 05 Cadence: standard weekly review vs more frequent experiment cycles
6. 06 Custom work: anything that goes beyond the managed motion as scoped

Compare the engagement against the fully loaded cost of the alternatives. The base SDR salary is one input, but the realistic comparison includes the rest of the stack and the time to make it work.

1. 01 An SDR salary plus benefits, on-target commission, and management overhead
2. 02 Onboarding time and pipeline ramp before the first qualified meeting
3. 03 Sales engagement, sequencing, enrichment, and intent tools the SDR will use
4. 04 Sales operations time to set up and maintain that tooling stack
5. 05 Tool license cost for builders like Clay or Apollo if you go the tool-ownership route
6. 06 Opportunity cost of building outbound while a small team also runs product and customers

The engagement pays for the operating work behind reviewed outbound campaigns. It does not buy a guaranteed pipeline number or a specific reply rate, and any service that guarantees those things is selling vanity metrics rather than evidence.

What you should expect is a steady learning loop: campaigns that get more specific over time, response patterns that point at the next test, and clearer evidence about which segment, message, and follow-up motion is worth more investment.

The first goal is not only immediate pipeline. It is learning which outbound motion is worth scaling so your next sales investment has a stronger foundation. If the engagement clarifies the right audience, validates an angle, and produces an early set of qualified conversations, the next SDR hire or scaled motion has much less risk attached to it.